Beauty Trends That Are Revolutionizing the United States and China

The world of beauty is constantly evolving, with innovations shaping global markets. Today, we explore some of the hottest products and technologies from the US and China that aren’t yet available in France. Get ready to discover what could be the future of beauty !

United States: Innovative and daring products

1️⃣ Tatcha – The Dewy Skin Cream

Inspired by Japanese rituals, this revolutionary moisturizer combines black rice and seaweed to deliver plumped, radiant skin. Ultra-nourishing, it has become a staple in beauty routines in the United States.

Why it's unique?: Its luxurious texture and natural ingredients make it a cult product, ideal for a luminous complexion.

2️⃣ CoverGirl – Continuous Color Lipstick CoverGirl, although not very present in France, is an iconic brand across the Atlantic. Its Continuous Color lipstick is prized for its creamy texture, intense pigmentation and long-lasting hold.💋 Pro tip : Pair it with a transparent gloss for a wet effect, ultra-trendy this season.

3️⃣ Haus Labs by Lady Gaga Lady Gaga's brand has transformed the industry with unique formulations and bold products. From long-wearing foundations to pigment-saturated lipsticks, this line celebrates individuality and artistic expression.

Why we love it : These products allow you to create high-fashion or casual looks, depending on your desires.

China: Innovation in the service of beauty

1️⃣ High-tech beauty devices In China, consumers are embracing advanced technologies like augmented reality to virtually try on makeup or home care devices. These innovations facilitate a personalized experience, without going to a salon.

Why it's revolutionary?: These devices offer a combination of practicality and technology for professional results at home.

2️⃣ Men's cosmetics The Chinese market is seeing a rise in men's beauty products, such as face masks, sunscreens and anti-aging care. A trend that is still timid in Europe.

Why it matters : These products help expand the beauty audience by including more men in skincare routines.

Why are you interested in these trends?

At ÉLITE ACADEMY PARIS , we stay connected to the latest global innovations to offer you cutting-edge training. Whether you are inspired by Japanese rituals, bold American products or Chinese high-tech technologies, our training sessions teach you how to integrate these elements into your professional techniques.

👉 Join us to master the secrets of international markets and transform your skills into recognized expertise.

Stay ahead of the curve

These trends prove that the world of beauty is constantly evolving. So why wait for these innovations to arrive in France? Adopt them now and offer your customers a unique experience.

✨ Discover our intensive training courses and become a pioneer of professional beauty with ÉLITE ACADEMY PARIS.